Korean
company Etude House is on of my favorite cosmetic brands, but it can be a
little intimidating to select the right beauty product when you’re buying out
of the country. I first got into their
products last fall because I was in love with their package design and
catalogues. By December I was ordering
product, but it wasn’t easy to make the perfect choice. I had to rely heavily on beauty review blogs
to find the right product and shade.
That’s why I’ve decided to review some of their products I’ve ordered
since then.
Today I’m
going to talk about my current favorite; Dear My Essence in Lips-Talk in the
shade EPK002. It’s become my go-to lip
product, even if I’m only running to the grocery store.
First
off, what is Dear My? That’s Etude
House’s line of lip sticks and tints.
The best thing about the lip Essence is the smooth, light
consistency. I can’t stand having
anything heavy or sticky on my lips, but this product is neither. Its signature silky texture can be
contributed to the Meadowfoam seed oil it contains. Because of the seed oil, it also does not
have that chemical lip stick smell.
Another
great thing about this product is that it conditions your lips. If you have chapped or dry lips you don’t
have to worry about the pigment clinging to the skin. It goes on very smooth and is quickly
absorbed into the lips, leaving only the lovely matte shade. I don’t recommend applying a chap stick or
anything to your lips first, because it will cause the color to sit on the
surface of your lips instead of fully absorbing. Over time the shade will lighten and continue
to absorb, so I typically reapply after four hours.
Now, can
I take a moment to gush about the packaging?
It’s absolutely adorable. I saved
my box! I really enjoy the brush-like
illustration of the lip stick on the front and the adorable pencil scribble
style hearts all over it. The tube
itself is a sweet shade of pink with a hint of silver.
To wind
the product, you gently rotate the base to the right. You will hear a gentle click. Do this about 2-4 times. It winds very gradually so that you get a
nice smooth line when you apply it.
Because the product is very soft, they have designed the tube to only
wind just the right amount. The cap has enough
room that it does not come in direct contact with the pigment.
One thing
to know about the tube is that you can not wind it back down. Therefore, do not aggressively over wind it.
You can
find lots of places to order Etude products online, but I find that the
cheapest and most reliable route is to order through a seller on Amazon. This way you have a third party involved in
the transaction with international sellers in case your shipment is lost or you
need to do a return.
Dear My
Essence comes in seven other shades. For
the most part the colors are pretty accurate; perhaps they are a bit darker in
person. I suggest finding a review where
the shade is being modeled on someone’s skin so that you can make the right
selection for yourself.
What
about you? Are you familiar with Etude
House? Which products have you tried
from them or what would you like to try in the future?
